Writing the literature review is a long, complex process that requires you to use many different tools, resources, and skills. better to play safe and put the literature review in the ‘traditional slot’ after the introduction. 7. Example of Literature Review for Mobile Advertising. It may not be called a Literature Review but gives you an idea of how one is created in miniature. According to Yuqing and Guangjun (2010), mobile marketing increases quickly because of the popularity of smart portable devices and advances in wireless technologies.

A good literature review surveys and critiques the body of literature in your field of interest. It allows the author to synthesize and place into context the research and scholarly literature relevant to the topic. All good quality journal articles will include a small Literature Review after the Introduction paragraph.
A literature review is more than a list of bibliographic references.

The isolated species was first referred to as Bacillus choleraesuis, however was renamed Salmonella choleraesuis in 1900. It enables you to position your research in the broader academic community, synthesise existing ideas and arguments without adding your own, and identify any gaps in the literature

Structuring the Literature Review Try to build the literature review around your key topic or thesis: be relentless – show how each piece of literature contributes to, or challenges, your central theme.

Progress Review 3 rd December 2018 17 th Dec 2018 Email to tutors by 3pm on 2nd Jan 2019 Subject Tutors n/a n/a n/a n/a n/a Progress Review 8 th April 2019 11 th April 2019 Subject Tutors n/a n/a n/a n/a n/a UWCEP 24 th May 2019 12th June 2019 Subject Tutors 14 th June 2019 By the end of the course By the end of the course By negotiation Latest Example Literature Reviews. A literature review provides an overview of previous research on a topic that critically evaluates, classifies, and compares what has already been published on a particular topic.

e.g Barnett, J., Bull, S. & Cooper, H. (2016) Pop-up library at the University of Birmingham: extending the reach of an academic library by taking "the library" to the students.

Literature Review on Salmonella Studies Published: Thu, 06 Jun 2019 Extract: In 1884, the first Salmonella species was isolated by veterinary surgeon Daniel E. Salmon from porcine intestines. These resources provide overviews of the entire literature review process. LITERATURE REVIEW Title: Consumer Attitudes towards Mobile Advertising The advertising industry is a lucrative business in Malaysia (Kwek, Tan & Lau, 2010).

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